SENIOR WALL STREET JOURNAL ECONOMICS WRITER AND TELEVISION NEWS COMMENTATOR HEADLINES DIRECTIONS 2010

Stephen Moore, senior economics writer for the Wall Street Journal, and frequent commentator on Fox News, CNBC and CNN, will headline Directions 2010, set for Wednesday, February 10 in Reno, Nevada.

The annual event, hosted by the Reno Sparks Chamber of Commerce, is northern Nevada’s largest economic forum. Directions is attended each year by more than 800 business executives, civic leaders, elected officials, students, and others interested in the growth, development and sustainability of business in the region.

“Directions is the premier event in northern Nevada where business and civic leaders come together for an in-depth look at global, national, regional and local trends, and their impact on local businesses and the economy,” said Reno Sparks Chamber CEO Doug Kurkul. “During turbulent economic times, Stephen Moore’s observations and candor will provide valuable insight and direction to our region’s leaders.”

Moore will discuss “Politics and the Economy: The Outlook for 2010.” A complete list of presenters will be announced in the weeks to come.

Moore’s credentials include serving as Founder and President of the Club for Growth; Senior Fellow at the Cato Institute; Senior Economist at the Joint Economic Committee; and Grover M. Hermann Fellow in Budgetary Affairs at the Heritage Foundation.

Moore is the author of five books, including most recently, “The End of Prosperity: How Higher Taxes Will Doom the Economy—If We Let it Happen.” His books also include “It’s Getting Better All the Time: The 100 Greatest Trends of the Last Century.”

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David LaPlante is senior vice president of sales and marketing for Boston-based One to One Interactive, recently ranked by Inc. Magazine as one of the fastest growing private companies in America and named one of the world’s 20 hottest independent digital marketing firms by Ad Age.

Previous to his current role, David was CEO of Reno and Salt Lake City based Twelve Horses, an online brand marketing and messaging technology firm, which merged with One to One Interactive in September of 2009.
A frequent public speaker, David provides audiences with his futuristic perspectives on marketing innovation, technology, social dynamics and game-changing brand marketing strategies.

David is chairman and co-founder of Nevada’s Center for Entrepreneurship & Technology (NCET) and serves as a director for the boards of Artown, EDAWN, Holland Project and the Reno Bike Project. David is a ten-year member of the Entrepreneurs’ Organization. When not immersed in brand marketing technology, David can be found skiing, cycling, climbing and camping in the Sierra Nevada with his family.

David was recently named to Nevada’s “Technology Hall of Fame” and Nevada Business Journal named him to Nevada’s 2009 Top 20/20 visionaries. In 2008, David’s alma mater, the University of Nevada, recognized David with a “Lifetime Professional Achievement Award”. David was an inaugural class recipient of the Reno-Tahoe Young Professionals Network’s “20 Under 40” award in 2007, the same year Twelve Horse was named “2007 Technology Company of the Year” by the Technology Business Alliance of Nevada. The Economic Development Authority of Western Nevada (EDAWN) recognized Twelve Horses as its “2005 Business of the Year”, and he was recognized as “Marketer of the Year” by Northern Nevada’s American Marketing Association in 2004.

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Dean Schultz is President and Chief Executive Officer of the Federal Home Loan Bank of San Francisco. Mr. Schultz became President and Chief Executive Officer in April 1991.

Mr. Schultz is a member of the Board of Directors of the Office of Finance, which facilitates the issuance and servicing of condolidated obligations for the Federal Home Loan Banks. He was appointed to the Board on March 12, 2008, for a three-year term ending March 11, 2011. He is also a member of the Board of Directors of Social Compact, an organization dedicated to increasing business leadership for and investment in lower-income communities.

Prior to joining the Bank, Mr. Schultz was Executive Vice President of the Federal Home Loan Bank of New York, where he had also served as Senior Vice President and General Counsel. From 1980 to 1984, he was Senior Vice President and General Counsel with First Federal Savings and Loan Association of Rochester, New York. He previously was a partner in a Rochester law firm. Mr. Schultz earned a B.A. at Colgate University and holds a J.D. from the Georgetown University Law Center.

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Jon Sanchez - As president of the Sanchez Retirement Planning Group, Inc., Jon and his team have helped an array of prestigious clientele to invest over sixty million dollars. With over eighteen years experience in the financial services industry, he is a veteran of the securities business.

Jon specializes in the vast and complicated areas of retirement and wealth planning. Jon has over 22,000 hours of investing and wealth creating experience and has created, bought or sold over 10 businesses.

His professional qualifications are:

• Education: Bachelors Degree, Business Administration University of Phoenix

• Licenses & Registrations:

• “FINRA” Series 7 General Securities Representative Registration

• “FINRA” Series 24 General Securities Principal Registration

• “NASAA” Series 63 Uniform Securities Agent State Law Registration

• Life, Disability and Long Term Care Insurance Variable Contract License

• Designations: Certified Estate Advisor

Jon is also the host of The Jon Sanchez Show, a weekly investment radio program. Each Saturday, The Jon Sanchez Show can be heard throughout the State of Nevada from 12:00 pm to 2:00 pm on Newstalk 780 KOH. His stock updates can be heard live each market day from 5:34 as well as live daily stock market commentary, 4 your wealth, can be seen on local NBC station, KRNV Channel 4, Reno, on Mondays and Fridays at 5:50 am and daily at 6:33 for the stock Market update.

In addition to his weekly media presentations, Jon is the author of “The Three Pillars Of Life,” an inspirational workbook for excelling in all aspects of your life.

Jon dedicates his spare time to his community. He is both a volunteer firefighter and a search and rescue volunteer for two counties in the Sierra Nevada.

Jon and his family live in beautiful South Lake Tahoe, California.

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Chuck Alvey (EDAWN) – Future Direction of Economic Development in Northern Nevada
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Lee Gibson (RTC) - Update from the Regional Transportation Commission
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Sponsorship and exhibit opportunities are available for Directions 2010 by calling at (775) 337-3030, ext. 3057. Tickets for Directions are $90, available at http://renosparkschamber.org/events.